MPA Outreach Tool Evaluation
by California Marine Sanctuary Foundation Staff
9-20-2021
831-242-0565
Website
The California Marine Sanctuary Foundation (CMSF) is pleased to announce the release of the Marine Protected Area Education & Outreach Tool Evaluation Report.
Over the past decade of implementing the state's network of 124 marine protected areas (MPAs), California prioritized outreach and education, but little has been done to understand the impact of these investments. Our study, funded by the Ocean Protection Council, is the first commissioned evaluation assessing the efficacy of select outreach tools for increasing awareness of MPAs among primary coastal user groups.
This report provides invaluable insight into the utility of MPA outreach tools and provides a better understanding of the success of outreach efforts to date. Our findings elucidate where future investments should be focused to achieve the greatest impact.
The report can be downloaded here: www.californiamsf.org/outreachevaluation2021
For questions, contact Katelyn Sprofera at katelyn@californiamsf.org.